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Telcontar Appoints New
Sales Manager For Northern Europe
To Support Aggressive Expansion Plans
Highly talented and qualified LBS consultant joins Telcontar

January 11, 2006 - Telcontar, a leading supplier of software and related services for the Location-based Services (LBS) industry, has announced the appointment of Sergio Barata as Sales Manager for Northern Europe. Sergio will take on responsibilities for generating business revenues, both new business and managing existing customers, across the UK and the Nordic countries. He brings with him a range of skills honed in the mobile and location-based services marketplaces and is also a qualified PRINCE2 practitioner.

Before joining Telcontar Sergio was at Webraska Technologies where he managed the delivery of mobile data services, split across multiple concurrent projects across the Orange Group operating in several countries. Previously, whilst at ProQuent (now ByteMobile) Sergio worked with TMN Portugal where he oversaw the implementation of a new mobile data billing platform. With Mobile Telephone Networks and Standard Bank he managed the inception, specification and installation of a new MO SMS based messaging platform for the bank's customers. Sergio has also held positions at Orion Telecom and Advance Software Technologies.

On joining Telcontar Mr. Barata commented, "Telcontar has clearly superior technology that has really made a difference to the market. Before Google Maps, which is based on Telcontar technology, the map was more of an afterthought for consumers doing local search. We are now seeing the opening up of a whole new way to display data via the map as the central user interface for search, and Telcontar will be the leading player in this arena. I am excited at having the chance to be involved with Telcontar's expansion within the European market."

Chris Bowden, Commercial Director of Telcontar, EMEA commented, "I am pleased to welcome Sergio to Telcontar. He brings a solid understanding of the location-based services marketplace and a driving ambition that will make a huge difference to Telcontar's market performance in Europe. I am looking forward to working with him in the coming months."


NOTES TO EDITORS

About Telcontar
Telcontar provides the underlying location technology that powers cutting-edge location-based services provided by the world's best-known Internet and wireless applications companies, including Ask Jeeves, Google Local, Yahoo!, Appello, HandMark, Motorola Viamoto, Networks In Motion and TeleNav, that in aggregate generate well over a billion maps/routes a month. With Telcontar's powerful geospatial software platform, customers can develop a wide array of customised applications drawing from a rich supply of digital maps, information on local businesses, traffic and other real-time data. Telcontar is headquartered in San Jose, California, USA, with European offices in the UK and France.


For more information please visit: http://www.telcontar.com or call:

Chris Bowden
Commercial Director, EMEA
Telcontar
Tel: +44 208 547 4132
Email: cbowden@telcontar.com

Andreina West/Mary Phillips
PR Artistry Ltd
Tel: +44 1491 636191
Fax: +44 1491 579798
email: andreina@pra-ltd.co.uk

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